Wella Professionals Koleston Perfect Pure Naturals – 44/0 Medium Brown Intensive (60gm)

Wella Professionals Koleston Perfect Pure Naturals 44/0 Medium Brown Intensive is a premium permanent hair colour designed to deliver a rich, natural-looking medium brown shade with intense depth and shine. Ideal for both professional salon use and at-home application, this shade provides long-lasting, vibrant results with superior grey coverage.

Formulated with advanced ME+ technology, it helps reduce the risk of allergic reactions while ensuring consistent, even colour from root to tip. The innovative formula penetrates deeply into the hair fibre, locking in colour pigments for enhanced durability and fade resistance.

The creamy texture allows smooth and easy application, ensuring uniform coverage without patchiness. It also helps maintain the hair’s condition, leaving it soft, shiny, and healthy-looking after colouring.

Key Features

• 🎨 Shade: 44/0 Medium Brown Intensive (Natural, deep brown tone)
• 🧴 Type: Permanent hair colour
• 💯 Up to 100% grey coverage
• 💡 ME+ Technology: Reduces allergy risk and improves colour precision
• 🌿 Shine & Smoothness: Enhances natural depth and glossy finish
• ⚡ Long-lasting colour with excellent fade resistance
• 🧪 Mixing Ratio: 1:1 with developer (Welloxon Perfect recommended)
• 📦 Quantity: 60g

Why Choose This?

• Perfect for natural brown results with high intensity
• Suitable for grey coverage and colour refresh
• Provides salon-quality results at home
• Leaves hair feeling soft, nourished, and shiny

How to Use (Basic Guide)

1. Mix colour in a 1:1 ratio with developer
2. Apply evenly from roots to lengths
3. Leave for recommended processing time
4. Rinse thoroughly and condition